As one of the world’s largest consumer markets, China stands out with its distinctive landscape and platforms that present unparalleled growth opportunities for brands. Among these, Xiaohongshu (XHS) shines as a favored social media platform among millions of Chinese consumers. Overcoming cultural barriers and understanding the right platform to tap into, is pivotal for connecting with Chinese audiences, building brand visibility, and driving valuable conversions.

Join us for a transformative seminar where we, together with industry experts from Xiaohongshu, will illuminate the path to mastering China’s digital marketing realm, and equip you with the latest marketing trends, cultural nuances, key metrics, and proven practices to thrive in China’s competitive digital market.

Grasp your golden opportunity to:                      

1. Discover the consumer behavior and preferences of Chinese travelers in Korea

2. Gain insight into China’s digital landscape and market trends to reach your targeted Chinese travelers

3. Obtain the winning formula for XHS marketing - content creation, community building, targeting options, KOL partnership, etc.

4. Explore other leading platforms like WeChat, Douyin, and Weibo, and how to harness their full potential for your maximum marketing effort

5. Learn best practices of Chinese solutions via cross-industry case studies

6. Expand your professional network with industry players

Details:

Date: 22th November, 2024 (Friday)    

Time: 14:00 - 16:00 KST    

Venue: Corea Conference Center, B2 (8 Gangnam-daero 53-gil, Seocho-gu, Seoul, Republic of Korea)  Language: Korean    

Fee: Free    

*Pre-registration is required for this event. Confirmation email will be sent upon successful registration.