

With packaged food sales rising by 6.3% annually, consumer demand is shifting from price-driven purchasing towards lifestyle solutions. Is your brand strategy keeping pace with this transformation? This report delves into five core categories – gift items, health supplements, snack foods, frozen meals, and instant beverages – to identify key drivers of market growth. It simultaneously reveals Threads' rapid rise in visibility and YouTube's evolving trust economy within video content, while dissecting the distinct influences of Facebook community and forum word-of-mouth on consumer decision-making. This empowers brands to strategically position themselves within key traffic ecosystems, turning exposure into genuine mindshare.
📣Key report highlights at a glance:
• Sentiment trends and shifts across five major food categories
• Top-discussed key products among consumers
• Food marketing strategies across major social platforms
View the full report now to stay ahead of the latest 2026 food sentiment trends!
(All data and analysis in this report are for the Taiwan market and only Chinese content is provided.)
With an extensive digital marketing experience of serving more than 5,000 clients across the region in sectors such as education, travel and hospitality, retail, finance, Government and others, AsiaPac’s expert team is highly recognized for the excellence in providing performance-driven services to customers from Hong Kong, Taiwan and the PRC, and global corporates targeting Asia markets. AsiaPac has local offices across Asia Pacific regions, including Hong Kong, Mainland China, Taiwan, Japan, Korea, Singapore, Malaysia, Thailand, Vietnam, and Indonesia. If you’d like to learn more about AsiaPac and the work we’ve done, visit our Cases page. For more information on AsiaPac and our services, please contact us at info@asiapac.com.hk/ info@adtechinno.com.